Industry experts argue over the number of billion dollars software industry is losing to piracy each year, on the other hand you as a software company owner or developer is more interested in finding a way to minimize your loss and get better returns from existing and upcoming products.
You would also be wondering that why people upload cracked versions of software applications to various websites. Please read the article Why do People upload my files for top reasons.
Software companies face difficulty in increasing their user base due to availability of pirated versions of their work. Once a user starts using pirated copy he will try to get the next application for his requirement as a pirated one too.
The time frame near the release date is very important specially if the release date is known beforehand. The pirated copy will surface on the same day or at the most next day, although it will take about a week or so to get indexed in search engines. The important thing is that we should remove the pirated copy before it can reach critical mass of exposure. Once the copy or the link becones popular it will be posted to 1000's of websites and the number of pirated downloads will increase like wild fire.
Some pirates will re-upload by renaming the file and claim credit for releasing it. This in turn further hrams the developer. Also not all the pirate link websites are indexed by search egnies, most of them requires a login or membership before content can accessed. Such websites have a loyal base which spreads the links by word of mouth publicity. RSS feeds publisged by such websites informs their members about new releases on regular basis.
Most of the software selling online have implemented some copy protection feature in their applications but have yet to taste the success. Hackers are always able to catch up to the latest security features. Software companies depends heavily on the internet as the distribution model and so does the pirate world. This makes it very hard for the developers to achieve a good rate of return on their hardwork. Not all companies can invest large amount if funds in legal process to protect their rights. Legal actions till now has resulted in very limited success as piraters tend to shift their operations to a country where legal system is not as strict as US.
The simple way to handle is to target the unique files and not the 100,000s of webpages pointing to a small set of unique copies. Cut the head and body will die is the perfect approach. Once we start removing the pirated copies the links will start turning useless and surfers looking for pirated applications will not be able to download the pirated application. This will result in higher conversion of sales and better revenue.

